
Since many Instagram users tap through stories instead of scrolling through their feed (and the Instagram algorithm sometimes means your posts won’t pop up on their feed, anyway), it’s a good idea to share new photos or reels to your Story. Chipotle nails the meme content on their Instagram feed, and earns tens of thousands of likes for their brilliantly bizarre posts. More visibility = more potential likes.Ī post shared by Chipotle don’t overtly advertise for your brand, but they’re fun, shareable and-if you do them right-hilarious. Tagging other users in your IG posts will send those users a notification-and not only will tagged users usually like the post, they’ll also probably share it. This post from Indochino uses the hashtags #Indochino, #IndochinoWeddings, #WeddingWednesdays and #BlackFriday2022, making it very easy for users searching for wedding content (or Black Friday content) to find them. That makes it easier for people to find you (and like your content). Once you use a hashtag, your post will appear on the page for that hashtag.

Using Instagram hashtags will help get your post in front of more users, leading to more likes. How to get more likes on Instagram: 24 tactics 1. You can hide likes on your own posts (so others can’t see how many likes you’re getting)īut whether we can see Instagram likes or not, the Instagram algorithm continues to work like it always has, according to the platform - and likes are one of the success metrics that help it decide whether a piece of content should be displayed to more people.


In case you missed it: Instagram announced in May 2021 that it would give people the option to hide public like counts.Įver since, there have been two ways to go about hiding likes: They sure do! Likes matter as much as ever.

Do Instagram likes still matter, even if they’re hidden? Bonus: Download a free checklist that reveals the exact steps a fitness influencer used to grow from 0 to 600,000+ followers on Instagram with no budget and no expensive gear.
